Arts Forward Together Branding

2023-Present

Adobe InDesign, Adobe Illustrator

Arts Forward Together is a vibrant event organized by the Division of the Arts for UW-Madison art staff, featuring music, community, and great food. In 2023, during my internship with the Division, I was tasked with branding the event. I incorporated the official colors representing the various arts schools at UW-Madison into the design.

After multiple rounds of feedback and revisions, the final design was approved by the marketing team and Director. I also created the presentation, edited staff headshots, and helped design promotional materials and nametags.

At the event, I hosted an interactive painting booth where attendees and passersby could paint a canvas featuring a design I co-created with the multimedia designer. It was a joyful experience, engaging with the community—and even Bucky, our mascot!

The Arts Forward Together branding will continue to be used for years to come, and I’ve been responsible for the presentation design throughout my internship.